Nellcor Puritan Bennett--Delivering Patient-Centric Care
Executive Summary
Nellcor faces a challenge-how to respond to the new integrated delivery system that was beginning to ask for products across a spectrum of care. Nellcor's acquisition of respiratory products company Puritan Bennett represented the company's boldest effort to date to fulfill the vision of integrated delivery of care. Now the major challenge Nellcor Puritan Bennett faces is: are these new customers real and are they truly ready for this new approach to care?
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