In Vivo is part of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC’s registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

This copy is for your personal, non-commercial use. For high-quality copies or electronic reprints for distribution to colleagues or customers, please call +44 (0) 20 3377 3183

Printed By

UsernamePublicRestriction
UsernamePublicRestriction

Sulzer's New Brew

Executive Summary

Orthopedic suppliers have tentatively explored the opportunity in biologics for years. Now, one leading suppliers, SulzerMedica, is launching a dedicated business designed to focus on the opportunity. For Sulzer, biologics represent a promising new technology that could revitalize an orthopedic business beset by pricing and commmoditization pressures. But biologics also will require Sulzer to manage its business differently than medical device companies historically have.

You may also be interested in...



Stryker Misses the Goal with OP-1

Analysts watching the progress of Stryker's OP-1, the first orthobiologic device to deliver a manufactured bone growth-inducing protein, have long been aware that the design for the product's pivotal clinical trial had its shortcomings. Nonetheless, a US approval appeared likely, especially after the CPMP unanimously recommended the product for European approval on January 3. But three weeks later, FDA sent Stryker a not-approvable letter. As it turned out, however, the OP-1 news, coincident with the company's announcement of strong financial results for 2000, barely put a dent in its stock price.

In Orthopedics, One Steps Up While One Steps Out

The two otherwise independent announcements this month by Sulzer Ltd. and Bristol-Myers Squibb Co. seemed almost to speak to each other. Sulzer announced that it would exit several businesses, including its textile, pumps, and some other industrial lines, to focus on health care and materials sciences. In the process, Sulzer will take back a medical device business it spun off three years ago and almost certainly will be expanding its base in orthopedics through both internal growth and acquisition. And BMS' announcement that it, too, would be divesting some businesses to concentrate on its core pharmaceutical business seemed appropriately timed, since one of the biggest pieces to be sold off is its Zimmer Inc. orthopedics line.

In Orthopedics, One Steps Up While One Steps Out

The two otherwise independent announcements this month by Sulzer Ltd. and Bristol-Myers Squibb Co. seemed almost to speak to each other. Sulzer announced that it would exit several businesses, including its textile, pumps, and some other industrial lines, to focus on health care and materials sciences. In the process, Sulzer will take back a medical device business it spun off three years ago and almost certainly will be expanding its base in orthopedics through both internal growth and acquisition. And BMS' announcement that it, too, would be divesting some businesses to concentrate on its core pharmaceutical business seemed appropriately timed, since one of the biggest pieces to be sold off is its Zimmer Inc. orthopedics line.

Topics

Related Companies

Related Deals

UsernamePublicRestriction

Register

IV001273

Ask The Analyst

Ask the Analyst is free for subscribers.  Submit your question and one of our analysts will be in touch.

Your question has been successfully sent to the email address below and we will get back as soon as possible. my@email.address.

All fields are required.

Please make sure all fields are completed.

Please make sure you have filled out all fields

Please make sure you have filled out all fields

Please enter a valid e-mail address

Please enter a valid Phone Number

Ask your question to our analysts

Cancel