Adjusting the Dials: Allocating Promotional Resources During Competitive Changes
When your competitor is set to launch a product in another category, your tactical options can yield dramatically different results. With just a few key pieces of information about each product in your portfolio, you can use predictive modeling to identify your best response.
You may also be interested in...
While endocrine-disrupting evidence was inconclusive, the Scientific Committee on Consumer Safety recommends more conservative limits on use of homosalate, octocrylene and benzophenone-3 in cosmetic products compared with current requirements under the European Cosmetics Product Regulation.
The risk of inadvertently growing SARS-CoV-2 virus in cell and gene therapies and possibly infecting patients and workers should be assessed and mitigated, the agency advises.
Move was meant to preempt others’ efforts to secure the next six months of Regeneron’s COVID-19 antibody therapeutic.