In Vivo is part of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC’s registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

This copy is for your personal, non-commercial use. For high-quality copies or electronic reprints for distribution to colleagues or customers, please call +44 (0) 20 3377 3183

Printed By

UsernamePublicRestriction
UsernamePublicRestriction

Understanding when and how physicians dispense product samples

Executive Summary

Because physicians' use of product samples varies across pharmaceutical classes and products in measurable ways, it behooves drug companies to start assessing how much their sampling is actually boosting market share and how much it is simply cutting their revenue-generating prescriptions.

You may also be interested in...



Making Tradeoffs: Planning Sample Volumes

What percentage of samples dispensed support their major purpose--encouraging new courses of prescription therapy? The unsettling answer: far more than most people think.

QUOTED. 10 April 2020. Shawn Patterson.

3D-printing company Carbon and in vitro diagnostics maker Resolution Medical announced plans to manufacture more than one million 3D-printed nasal swabs per week to test for COVID-19. See what Resolution Medical’s president Shawn Patterson said about it here.

Topics

Related Companies

UsernamePublicRestriction

Register

IV001989

Ask The Analyst

Ask the Analyst is free for subscribers.  Submit your question and one of our analysts will be in touch.

Your question has been successfully sent to the email address below and we will get back as soon as possible. my@email.address.

All fields are required.

Please make sure all fields are completed.

Please make sure you have filled out all fields

Please make sure you have filled out all fields

Please enter a valid e-mail address

Please enter a valid Phone Number

Ask your question to our analysts

Cancel