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OTCs considered "good value" by 40% polled for NDMA Consumer Confidence Index.

This article was originally published in The Tan Sheet

Executive Summary

OTCs "A GOOD VALUE" ACCORDING TO 40% OF CONSUMERS POLLED in NDMA's Consumer Confidence Index. For the CCI for the first quarter of 1997 280 consumers were polled. Of those, 40% "strongly agree" that OTCs are a "good value." The most positive response to the nine questions posed was 75% who strongly agree that OTCs are convenient to buy, followed by 64% who strongly agree that OTCs are safe.





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