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Marketing in Brief: CiCi Cosmetics

This article was originally published in The Rose Sheet

Executive Summary

CiCi Cosmetics: Expanding cosmetics line with Velvet Lips, a matte lipstick that takes "5-6 minutes to dry and lasts all day," according to the company. The formula will debut in "10 new fall colors" and is priced at $6.50. The lipstick will be available by the end of October in Longs and Drug Emporium stores across the country, CiCi said...



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