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In Brief: Stern Fragrances

This article was originally published in The Rose Sheet

Executive Summary

Stern Fragrances: Assigned sales and marketing responsibilities for the Rochas fragrance brands effective Jan. 1, Rochas licensor Intercosmetics said. The Wella subsidiary moved the Rochas scents to Stern from Jean Patou in an effort to consolidate its U.S. business with a single distributor; Stern has had responsibility for the Gucci fragrances since July...



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