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Too Faced Cosmetics Foundations Bowing Under Two-Pronged Launch Plan

This article was originally published in The Rose Sheet

Executive Summary

Too Faced Cosmetics will introduce three facial products in April to complement its 47-SKU collection of funky nail lacquers, lipsticks and eyeshadows. Flawless Compact, Wonder Twin Dual-Side Foundation Stick and a blush are the first products for the face offered by the Irvine, Calif.-based company.



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