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Shiseido Zen Aromachology Scent Boosts Alpha Wave Output, Reduces Stress

This article was originally published in The Rose Sheet

Executive Summary

Shiseido Zen revamped women's fragrance uses new aromachology techniques to explore the scent's effect on the mind and body, Shiseido Cosmetics claims. Derived from advances in Western olfactory science and Eastern Zazen philosophy, Zen "imparts a feeling of well-being and peace of mind."
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