In Vivo is part of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC’s registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

This copy is for your personal, non-commercial use. For high-quality copies or electronic reprints for distribution to colleagues or customers, please call +44 (0) 20 3377 3183

Printed By

UsernamePublicRestriction
UsernamePublicRestriction

Fragrance trends

This article was originally published in The Rose Sheet

Executive Summary

Building awareness of "odour pollution" in areas such as retail and restaurants will lead to increased fragrance use in public spaces "to evoke certain moods or feelings," Fragrance Foundation predicts in Fall/Winter Trends Forecast. "We will see an increase of fragrance usage in public spaces to evoke certain moods and feelings," report says. Retail outlets, which will be the "greatest growth area for fragrance," will incorporate "uplifting and stimulating [scents], encouraging consumers to shop." Fragrance Foundation also predicts wellness will be dominant growth area for all fragrance products
UsernamePublicRestriction

Register

RS009244

Ask The Analyst

Ask the Analyst is free for subscribers.  Submit your question and one of our analysts will be in touch.

Your question has been successfully sent to the email address below and we will get back as soon as possible. my@email.address.

All fields are required.

Please make sure all fields are completed.

Please make sure you have filled out all fields

Please make sure you have filled out all fields

Please enter a valid e-mail address

Please enter a valid Phone Number

Ask your question to our analysts

Cancel