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L’Oréal

This article was originally published in The Rose Sheet

Executive Summary

Chinese prestige cosmetics brand Yue-Sai may be a candidate for expansion into other regions, L'Oréal Chairman and CEO Lindsay Owens-Jones tells shareholders during April 29 general annual meeting. L'Oréal purchased Yue-Sai in February to expand its presence in Asia (1"The Rose Sheet" Feb. 2, 2004, p. 4). Firm also will introduce Garnier hair care in China this year by associating the brand with Mininurse skin care, a Chinese mass market line acquired in December. Exec singles out Cacharel Amor Amor fragrance, Biotherm cosmetics and Garnier Fructis hair care as successful 2003 launches in the U.S. L'Oréal anticipates profit before tax will increase 10% in 2004, Owen-Jones says...

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