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Oral B/Rembrandt Strips Positioned As Fastest Tooth Whitener On The Market

This article was originally published in The Rose Sheet

Executive Summary

Oral B/Rembrandt Whitening Strips whiten teeth in five days, making them the fastest such product in the mass market, according to Gillette

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Johnson & Johnson has signed a definitive agreement to purchase the Rembrandt oral care brand from Procter & Gamble's Gillette division, a transaction that would provide the consumer products company entry into the tooth whitening segment, the firm announced

J&J Enters Tooth Whitening Category With Rembrandt Purchase

Johnson & Johnson has signed a definitive agreement to purchase the Rembrandt oral care brand from Procter & Gamble's Gillette division, a transaction that would provide the consumer products company entry into the tooth whitening segment, the firm announced

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