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Oratec Interventions Inc.

Division of Smith & Nephew PLC
www.oratec.com

Latest From Oratec Interventions Inc.

Medtech Venture Capital Heads into Unfamiliar Terrain

The landscape in medtech investing is changing, and one need only look at two signposts to see that this is so: the exit values of VC-backed companies over the past eight years (lower than anticipated), and the amount of time required to achieve those exits (longer than ever before). De Novo Ventures' Richard Ferrari presents the trends that emerge from eight years of venture investing in medical technology companies.
Business Strategies Business Strategies

American Medical Systems' Make Over

The sale of American Medical Systems to private equity investor Warburg Pincus started the company on a new path. Long successful in male-focused markets like erectile dysfunction, part of the new direction for AMS entailed a new management team and a reinvigorated product development effort. But in AMS's case, the development effort was focused not on the company's core business, but in a related area, products to treat female uro-genital problems. Though similar in some respects, the urology and gynecology markets are more notable for their striking differences. AMS's male-oriented lines are market development-driven, aimed at educating and attracting customers among men reluctant to seek care; gynecology is more about product development, getting new therapies into the hands of patients eager to use them.
Medical Device Strategy

Top Ten Pitfalls to New Medical Device Launches

It is not uncommon for a new medical device to fail to initially live up to projected sales expectations. Early disappointing product sales can produce a hole that a company can spend a long time trying to dig its way out of, having to battle a declining stock price, decreased investor confidence, lower company valuations, and diminished access to capital. The end result may be that both the product and the company are never able to fully recover from the early set-back. Many initial disappointing product roll-outs can be attributed to problems that commonly confront device companies. Product companies have adopted successful strategies to anticipate and overcome many of these issues, and thereby increase the chances of a new product coming strong out-of-the blocks.
Medical Device Reimbursement

In Spine, A Flurry of Deals

A conservative industry, orthopedics rarely sees a lot of acquisition activity. But a number of deals among spine companies recently underscores how hot the spine market is right now and the importance of acquisition as a strategy for realizing its potential.
Medical Device Platform Technologies
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Company Information

  • Industry
  • Medical Devices
    • Surgical Equipment & Devices
      • Minimally or Less Invasive
  • Therapeutic Areas
  • Musculoskeletal & Connective Tissue Disorders
  • Alias(es)
  • Ownership
  • Private
  • Headquarters
  • Worldwide
    • North America
      • USA
  • Parent & Subsidiaries
  • Smith & Nephew PLC
  • Senior Management
  • Kevin W Anstey, Pres. & CEO
    Nancy Westcott, CFO
    Roger H Lipton, VP, Sales & Mktg.
    Theresa M Mitchell, VP, Reg. & Clinical Affairs, Qual. Assurance
    Hugh Sharkey, CTO
  • Contact Info
  • Oratec Interventions Inc.
    Phone: (650) 369-9904
    3700 Haven Ct.
    Menlo Park, CA 94025
    USA
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