When The Trial Site Is A Living Room: Pharma Explores Virtual Research Options
One day in the future, clinical studies may routinely be carried out in the virtual world, with patients mostly staying put at home instead of traveling to trial sites. For now, sponsors are experimenting with new models for drug development and taking it one step at a time.
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Jake LaPorte, head of digital development at the Swiss major, has told Scrip that the expansion of Novartis' collaboration with Science 37 will move decentralized trials away from the pilot stage into a scaleable model that will have a genuine impact on the way R&D is conducted in the future.