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Leading The Dawn Chorus
Spearheading discussions with NICE, bluebird bio’s UK general manager Nicola Redfern has been central to efforts to introduce fresh reimbursement models within the health technology assessment process and commercial framework. Success could change the way cell and gene therapies are assessed and affect the outlook for many patients living with rare diseases.
Latest From Market Access
Exploring Latin America In The COVID-19 Era
Unique industry partnerships and new regulatory flexibility in Latin America may help to improve access to medicines, even as COVID-19 wreaks havoc in the region’s largest pharmaceutical market. Can biopharma’s bespoke solutions to market access barriers coalesce into a strategy capable of overcoming political, economic and COVID-19 related risks?
Regulatory Harmonization Makes Big Strides In Africa
Last month a drug for the prevention of uterine haemorrhage became the first product to be approved under a novel scheme designed to speed up access to medicines in low and middle-income countries, particularly those in sub-Saharan Africa.
Why Are Pharma Companies Still Spending $7bn A Year On DTC Advertising In US?
In the next evolution of health care, the pharmaceutical industry needs to preserve its customers, not the direct to customer advertising campaigns.
Focusing On The Bigger Picture At The EMA
Tony Humphreys of the European Medicines Agency explains the thinking behind the agency’s regulatory science strategy, why the PRIME scheme is to get a boost, and why the need to tackle health threats ranked so low in a stakeholder consultation.
Bacteria Are Blind To Politics
Evan Loh, CEO of infectious disease drug developer Paratek Pharmaceuticals, explains why eliminating the DISARM ACT, which focused on finding solutions against antimicrobial resistance, from the new coronavirus aid package is a shortsighted move by US congress.
The Tensions In Pursuing Drug Price Transparency In Belgium
In Belgium, there are increasing tensions between drug price transparency and getting the best deal for the Belgian government.
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